Bengaluru, March 02, 2016: Accor Hotels announces today the strategic investment in Squarebreak, offering to guests through a digital platform private upscale properties in resort locations, primarily in France, Spain and Morocco, and leveraging local property managers on behalf of homeowners by using hotel management techniques and services .
Squarebreak is a Frenchstart-upcreated in 2013 by Hugues van Heesewijk and Maxime Lesaulnier, both with a combined professional background in the hospitality,e-tourismand real estate business. Their area of expertise isworry-freepropositions to guests and home owners.
“With this investment, Accorhotels is positioning itself to better understand the expectations guests in a sector where the stay experience and the quality of service are particularly important”, said Vivek Badrinath, Deputy Chief Officer, Marketing, Digital, Distribution and Information Systems.“In partnership with inovative players, Accorhotels continues to forge a head along the path of changing and new behaviors in hospitality and travel”. AccorHotels’ investmen t in Squarebreak will allow us to go quickly to the nextstep of our development said Huguesvan Heesewijk, CEO and Co-founder. Everyday our teams endeavour to propose a new hotel experience in private homes and to simplify the vacation rental market for travelers.”
Corporate Comm India (CCI Newswire)
