· KIRU, a healthy millet snack, is orgTree’s first foray into providing an alternative to unhealthy and nutrition deficient foods.
Bangalore, November 19, 2016: Recognising the growing need for healthy snacks in Indian cities OrgTree introduced Kiru, a healthy millet snack which gives you the nutrition your body needs without compromising on taste.
KIRU is a range of ready-to-eat baked snacks made entirely out of millets, specially sourced from local farmers. These are great source of energy and are packed with nutrients. These snacks are free of preservatives and have no chemical residue. Interesterified fat is used to ensure they contain zero trans-fat and hydrogenated fat and yet remain dairy free. The fat is needed to allow for higher baking temperatures than what regular vegetable oils don’t.
“The reason why we started KIRU is the amount of the unhealthy snacks we are consuming between meals. We all can cook and go out for a healthy meal but the snacks we were getting in between are hardly of any nutritional value, “says Mahesh Basavanna, Founding partner at OrgTree. OrgTree is proud to provide a healthy millet alternative to snacking in India.
KIRU available in 4 interesting flavours Kiru Classic, Kiru Almond made from Kodo millet, Kiru Cocoa made from little millet and Kiru Ginger made from Finger millet or Ragi were created out of this expanding demand. KIRU is available in selected stores across Bengaluru, on their online store www.kiru.store and Amazon.
OrgTree focuses on working directly with farmers and cooperatives in order to have the seeds of the best quality. They ask the farmers in the region to grow millets for them and provide millet seeds around Mandya. They make certain that their labelling is transparent: from stating all ingredients correctly to the exact the nutrition value of it, you can see exactly what a box of KIRU will provide you and how. With OrgTree you can trace back the origin of the snack right to the village the grains were procured from.
Corporate Comm India(CCI Newswire)
