Mumbai, September 23, 2017: The integration will streamline and automate processes for connected clients, resulting in faster and more extensive rate distribution, and improved revenue optimisation.

The certified integration between IDeaS Revenue Management System (RMS) and the STAAH Instant Channel Manager is now complete. In addition to exposure to a multitude of online booking sites, this partnership will provide clients a fast, easy-to-use and reliable interface to manage rates and distribution.

IDeaS RMS is designed for properties of all sizes. The analytically derived Daily best available rate (BAR) decisions are made by IDeaS RMS, and once approved by decision makers at the property, these rates are automatically updated across hundreds of distribution channels (including booking sites) through the STAAH Instant Channel Manager. This eliminates tedious, manual data entry and enables properties to more quickly and effectively distribute their rates, giving clients a definitive competitive edge in this dynamic industry.

“This integration is fantastic news for us,” says Rohit Shetty, director of The Oriental Residency in Mumbai, a client using the IDeaS framework for analytics and business insights to improve revenue and profitability, and STAAH’s Instant Channel Manager for distribution. “It enables us to make automated pricing decisions in real-time for 365 days based on bookings picked up and cancelled. Not just time-saving, this makes decision making more informed and leads to higher revenue and profits.”

“Revenue managers and decision makers of connected clients can now focus on strategy decisions, while the IDeaS RMS and STAAH Instant Channel Manager combination automatically manage the routine and administrative tasks associated with the rate optimisation and distribution process,” says Rachel Grier, managing director of Asia Pacific from IDeaS Revenue Solutions.

“We are delighted to work with an industry leader like IDeaS to provide our mutual clients with reliable, seamless connectivity which will save time and energy by automatically uploading their rates,” says Gavin Jeddo, founding director of STAAH Ltd. “It also confirms our commitment to our clients to continually development our technology offering and bring more innovations to them.”

STAAH is a leading provider of cloud-based channel management, booking engine and other distribution and marketing technology solutions to the hospitality industry. It enables more than 4300 properties across more than 70 countries process in excess of 700,000 bookings monthly.

Corporate Comm India(CCI Newswire)